# Data Bunker > Data Bunker is an All-in-One AI Pricing Intelligence and Revenue Growth Management platform for Retail, eCommerce, CPG, and Pharmaceutical companies in LATAM, the US, and Europe. It unifies competitive price monitoring, AI-powered price optimization, a self-service rules engine, and strategy execution in a single platform — replacing the 3-4 fragmented tools companies typically need. Founded in 2018, headquartered in Mexico City, Mexico. Trusted by 50+ enterprise clients including leading retailers, pharmacies, and CPG brands across LATAM and the US. Rated 4.8/5.0 on Capterra. Typical implementation time is 1 week. Pricing is subscription-based with a 14-day free trial; no public list pricing. ## Platform - [AI Pricing Optimization Engine (All-in-One)](https://data-bunker.ai/es/products/ai-pricing-optimization-engine): The core platform — market monitoring, intelligent agents, Gen AI price optimization, self-service rules engine, and execution, all in one subscription. - [On-Demand Tracker](https://data-bunker.ai/es/products/on-demand-tracker): On-demand competitive price tracking for one-off analysis. - [GeoLocation & Location Rating](https://data-bunker.ai/es/servicios/geolocation): Zone-based pricing intelligence with heatmaps and point-of-sale ratings. - [Data Preparation](https://data-bunker.ai/es/servicios/data-preparation): Automated cleaning and normalization of pricing data. - [POS Mystery Shopping](https://data-bunker.ai/es/servicios/mystery-shopping): In-store price and shelf-execution audits with geolocated photographic evidence. - [AI Product Match](https://data-bunker.ai/es/servicios/product-match): AI-based product matching for accurate competitor price comparisons. - [AI Flyers & Promotion Analytics](https://data-bunker.ai/es/servicios/flyers-analytics): Automated extraction of prices and promotions from retailer flyers via computer vision. ## Company - [Our Story](https://data-bunker.ai/es/our-story): Company history and mission. - [Team](https://data-bunker.ai/es/team): Leadership — Gerardo Noriega (CEO/Co-Founder), Diego Sosa (COO/Co-Founder). - [Case Studies](https://data-bunker.ai/es/case-studies): Real customer results in retail, wholesale distribution, and healthcare. - [FAQ](https://data-bunker.ai/es/faq): Frequently asked questions about the platform. ## Comparisons - [Data Bunker vs Pricefx](https://data-bunker.ai/es/comparar/data-bunker-vs-pricefx) - [Data Bunker vs Prisync](https://data-bunker.ai/es/comparar/data-bunker-vs-prisync) - [Data Bunker vs Minderest](https://data-bunker.ai/es/comparar/data-bunker-vs-minderest) ## Resources - [Blog](https://data-bunker.ai/es/blog): Articles on pricing intelligence, AI pricing, and revenue growth management. - [Pricing Tools Guide](https://data-bunker.ai/es/herramientas-de-pricing): Overview and comparison of pricing software options for LATAM. ## Optional - [Privacy Policy](https://data-bunker.ai/es/legal/privacy-policy) - [Terms of Service](https://data-bunker.ai/es/legal/terms-of-service)